{"id":377,"date":"2025-05-16T11:10:02","date_gmt":"2025-05-16T11:10:02","guid":{"rendered":"https:\/\/rita.dicorella-projects.com\/?p=377"},"modified":"2025-05-16T11:11:52","modified_gmt":"2025-05-16T11:11:52","slug":"campana","status":"publish","type":"post","link":"https:\/\/rita.dicorella-projects.com\/?p=377","title":{"rendered":"Campa\u00f1a"},"content":{"rendered":"\n
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Soy al\u00e9rgica, \u00a1\u00bfY qu\u00e9?!<\/p>\n\n\n\n

Campa\u00f1a Publicitaria<\/em><\/p>\n\n\n\n

\u00abSoy al\u00e9rgica, \u00a1\u00bfy qu\u00e9?!\u00bb es un proyecto ficticio de campa\u00f1a publicitaria desarrollado como ejercicio acad\u00e9mico, con el objetivo de visibilizar la anafilaxia entre el p\u00fablico joven mediante una comunicaci\u00f3n accesible, cercana y visualmente potente.<\/p>\n\n\n\n

Planteada como una iniciativa respaldada por el Departamento de Salud del Gobierno de Navarra, la campa\u00f1a propone materiales gr\u00e1ficos para su difusi\u00f3n en centros educativos, redes sociales y salas de espera, con el fin de informar sobre los s\u00edntomas, riesgos y protocolos de actuaci\u00f3n ante una reacci\u00f3n anafil\u00e1ctica.<\/p>\n\n\n\n

El tono es directo y emp\u00e1tico, con un enfoque ilustrado que conecta con la audiencia joven sin perder rigor informativo. Me encargu\u00e9 de la conceptualizaci\u00f3n, dise\u00f1o, ilustraci\u00f3n y planificaci\u00f3n visual de la campa\u00f1a, desarrollando piezas como carteles, folletos, publicaciones para redes y otros soportes divulgativos.<\/p>\n\n\n\n

Este proyecto busca demostrar c\u00f3mo el dise\u00f1o gr\u00e1fico puede contribuir de forma activa a la educaci\u00f3n sanitaria y la concienciaci\u00f3n social.<\/p>\n<\/div>\n\n\n\n

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Soy al\u00e9rgica, \u00a1\u00bfY qu\u00e9?! Campa\u00f1a Publicitaria \u00abSoy al\u00e9rgica, \u00a1\u00bfy qu\u00e9?!\u00bb es un proyecto ficticio de campa\u00f1a publicitaria desarrollado como ejercicio acad\u00e9mico, con el objetivo de visibilizar la anafilaxia entre el p\u00fablico joven mediante una comunicaci\u00f3n accesible, cercana y visualmente potente. Planteada como una iniciativa respaldada por el Departamento de Salud del Gobierno de Navarra, la…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-377","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=\/wp\/v2\/posts\/377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=377"}],"version-history":[{"count":2,"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=\/wp\/v2\/posts\/377\/revisions"}],"predecessor-version":[{"id":379,"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=\/wp\/v2\/posts\/377\/revisions\/379"}],"wp:attachment":[{"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rita.dicorella-projects.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}